Investing in the Future of Rugby: Supporting the Crusaders Development Camp Through My Consultancy

Investing in the Future of Rugby: Supporting the Crusaders Development Camp Through My Consultancy

This past month, the Pacific Northwest rugby community witnessed something truly special. The Seattle Rugby Club (SRC) and Rugby Washington joined forces to host a game-changing development camp at Starfire Stadium, featuring none other than Grant Keenan — a high-performance coach from the globally respected Crusaders Global Academy in New Zealand.

I'm proud to have supported this initiative through my consultancy, recognizing the unique opportunity it presented for both players and coaches in our region. Supporting events like these isn't just about advancing sport — it's about investing in people, culture, and long-term growth.

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Why This Camp Mattered

The camp was more than just a skills clinic. It was a hands-on learning experience centered around elite coaching techniques, leadership development, and the foundational values that make rugby so impactful. Grant Keenan brought with him not only technical expertise, but a clear and inspiring message: we’re here to create better athletes and better people.

This message strongly aligns with my personal and professional philosophy. As a consultant, I aim to support projects and programs that elevate individuals and strengthen communities. The culture-building aspect of this camp resonated deeply — fostering resilience, teamwork, and accountability in both youth and senior players.

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A Broader Impact

One of the most powerful elements of the camp was its reach. From youth athletes getting their first taste of high-performance coaching to SRC’s senior players and coaching staff receiving tailored guidance and feedback, the learning was layered and far-reaching.

Coach Keenan’s involvement provided rare insight into elite-level development, but even more importantly, it helped elevate the standard for coaching and mentorship in our local ecosystem. The ripple effects of this camp will be felt across clubs, teams, and individual players for years to come.

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Looking Ahead

I’m honored that my consultancy could play a role in making this event possible. It’s exactly the kind of initiative I believe in — one that empowers people, raises standards, and leaves a lasting legacy.

A huge thank you to Seattle Rugby Club, Rugby WA, and the Crusaders Global Academy for leading the charge in regional development. I look forward to supporting more initiatives like this as we continue to grow the game, the culture, and the community here in the Pacific Northwest.

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